Karantän ökar intresset för växtbaserat i USA

Enligt en undersökning utförd i USA utav SPINS på uppdrag utav Plant Based Foods Association (PBFA) och The Good Food Institute (GFI) så har karantän på grund av COVID-19 gett amerikanerna mer tid hemma i köket, vilket de har använt till att utforska växtbaserade alternativ och ökningen för växtbaserat mat har varit dubbel så stor jämfört med animalisk mat.

According to PBFA and GFI, the data shows that COVID-19 has pushed many Americans to consume fewer animal products and explore plant-based alternatives, a shift that is only going to increase in the years to come. “The data tells us unequivocally that we are experiencing a fundamental shift as an ever-growing number of consumers are choosing foods that taste good and boost their health by incorporating plant-based foods into their diet,”

Ökningen rent procentuellt är 27% jämfört med föregående år och andelen hushåll i USA som äter växtbaserade alternativ har ökat från 53% till 57% vilket bådar gott inför framtiden och den väkxbaserade marknaden omsätter nu sju miljarder dollar i USA.

Retail sales of plant-based alternatives to animal products surged by 27 percent to $7 billion in 2020, according to new data compiled by SPINS on behalf of trade group Plant Based Foods Association (PBFA) and advocacy nonprofit The Good Food Institute (GFI). In 2020, the plant-based food market grew twice as fast as the overall retail food market, which increased by 15 percent last year. Additionally, dollar sales of plant-based foods grew by more than 25 percent in every US Census region. When it comes to household penetration, 57 percent of Americans now purchase plant-based alternatives to animal products, which is up from 53 percent in 2019.

Källa: https://vegnews.com/2021/4/plant-based-food-sales-7-billion-in-2020